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Leveraging Public Policy to Influence Modal Shift

The mobility and logistics market accounts for 8+ trillion USD and is one of the biggest greenhouse gas (GHG) emitters globally, representing 24% of global emissions.  

As demand continues to grow, the market is expected to more than double by 2030. This comes with the risk that the industry will then account for 40% of global carbon emissions without effective measures.  

Public policies define ambitious goals in major regions, and national policymakers have committed to net zero by 2050 and a 55% reduction in the EU. Major national investment plans have already been launched to support the nascent solutions.  

Industry commitment to the transition is a real concern and depends on the mode of transport:  

  • net zero by 2050 for Maritime and Air.  
  • 50% reduction by 2030 and -60% by 2050 for Rail.
  • only private commitments for road and warehousing.  

However, the road to net zero is long. As of today, transport relies on oil products for 91% of its final energy, and 50%+ of energy for road transport is fuel. Decarbonization projects ranging from mutualisation and optimisation, energy efficiency, energy transition, GHG disclosures and climate client-oriented SLAs, comprehensive steering and organisational, technical, and human change are all essential to succeed.  

One of the major challenges to enable governments to realise their climate ambitions and obligations is a shift from private cars and road freight to public transport and rail freight.

This whitepaper highlights how public policy measures can effectively drive modal shifts where the rubber meets the road.

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