Adrien Penders

Adrien joined Sia in 2022, following a career across several operational, commercial and strategic leadership roles in the energy sector. He holds a Master in Business Economics from KU Leuven (2009). 

He has developed expertise in the energy and industrial sectors, as well as cross-sectorial experience in go-to-market strategy, operating model design, financial reconciliation, and business intelligence. 

Over the course of his career, he has led major transformation programs, M&A initiatives, and the development and launch of new products and services across mass-market energy and new energy services such as EV charging and energy management systems. At Sia, Adrien leads the Energy Retail & Services team, helping clients design and deploy high-performance operating models and data-driven commercial strategies. 

Today, Adrien is based in Brussels and operates across Luxembourg, Paris, and Amsterdam, focusing on retail energy transformation, sourcing strategies, operational excellence, and reporting and analytics frameworks.