MMO: Measurement at the Heart of Marketingā¦
Articles, research and insights.
Article 4 minutes read
Data science to support MRO cost reduction and reduce diversity
Reducing costs and diversity on Maintenance Repair & Overhaul (MRO) parts is very challenging.
Article 11 minutes read
How AI is empowering actors in the football industry
The world we live in is becoming more complex. Information technology makes it possible to generate an unprecedented amount of data. The challenge today is to know how to benefit from it and the actors of the football industry have understood that.
Article 4 minutes read
Interpretable Machine Learning
How to understand Machine Learning models and make them more human interpretable ?
Article 16 minutes read
Fraud detection in the Insurance sector
Insurers are not immune to the increase in cases of fraud observed in all sectors of the economy. Faced with increasingly imaginative policyholders to create fraud scenarios and the emergence of organised fraud, insurers must equip themselves to fight this scourge. This dossier aims to explain the c
Article 11 minutes read
Using Optimization in the container shipping industry
Optimization is mostly used to plan and implement organizations, another less known application is that it can also be very effective as a real-time decision making tool to recover from unpredictable disruptions. Here is an example with the container shipping industry.
Article 6 minutes read
Leveraging location intelligence for day-cares
Collecting and exploiting quantitative data to define strategic areas for day-care openings