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Thomas Graffagnino

Managing Director, Marketing & Customer Experience | Paris

Thomas Graffagnino

Thomas joined the firm as an intern after graduating from Ecole Polytechnique & Ecole des Ponts in 2013.

Thomas has developed strong expertise in Marketing, digital & Data through its numerous assignments in many industries (telcos, FMCG, transportation, insurance, retail). Since 2014, Thomas has cultivated two major topics of expertise, FMCG & Data. 

He leads the development of innovative frameworks and solutions for this industry in accordance to key stake actors are facing in this disrupted sector. For example, product development and compliance are key to sustainability for FMCG companies and Thomas has leaded the development of our in-house solution to screen automatically product composition (FIL & packaging) and assess regulatory compliance and consumer insight on ingredient. 

On data, he has developed innovative frameworks and expertise to valorize, monetize and exchange data. These have led to numerous assignments in various industries on Data monetisation and promoted Sia Partners has a major actor on data valorisation topics.